Digital Content Director, Family Ministries

Colorado Springs, CO 80920, USA Req #1626
Monday, April 24, 2023
Headquartered in Colorado Springs, Colorado, Focus on the Family has nearly 700 employees who work to achieve the mission of enriching the lives of families, engaging the culture, advocating for life and spreading the Gospel of Jesus Christ. The work is meaningful, the culture is rewarding, and the purpose is eternal.

The Digital Content Director position exists to administer the day-to-day operations for planning, publication, and promotion of compelling, relevant, and timely family-related digital content.

Essential Duties/Responsibilities:

Plans and manages all daily operations for family-related digital content

Hires, coaches, manages, and nurtures a team of Digital Editors/Producers who will plan, publish, and promote digital written and video content on the websites, social media channels, and email cultivation tracks

Ensures that all digital content is on brand, on message, and meets or exceeds quality standards

Implements best practices, workflows, tools, and templates to maximize the efficiency and effectiveness of the publishing process

Drives productivity to meet input goals for producing high-quality content each week

Assigns tasks for digital editors/producers, plans, and approves assignments; creates and manages detailed content schedules and publishing calendars; enforces deadlines

Provides editorial oversight

Maintains editorial and tone standards; oversees proofreading procedures and edits copy; assists in evaluating finalized documents for compliance with orthodoxy, policies, style, and tone; drives innovation in the content space as best practices change

Ensures output target metrics are met for website and social media traffic

Monitors and optimizes performance to meet SEO, traffic, engagement, and growth targets

Communicates across departments and works cross-functionally with other stakeholder teams to procure creative assets, adheres to ministry values, passes legal review, and coordinates with other content teams across the ministry

Provides content management system oversight

Participates with marketing around constituent engagement and conversion for CTAs and other methods of constituent interaction

Assists in the implementation of various content marketing funnels directing website visitors to deeper engagement and activation towards long-term ministry and donations

Assists Executive Director with providing various monthly and trimester reporting on productivity goals for executive leadership scorecard

Other Duties/Responsibilities:

Performs other duties, including but not limited to duties as assigned, some of which may include the development and creation of a variety of copyrightable works (e.g., printed pieces, photography, video, voice work, music, etc.) for distribution in any media and formats (such as television, radio, internet, DVD, books, and digital) on a worldwide basis, all of which will be for the benefit of Focus on the Family

Managerial Breadth/Scope of Job:

Hires, coaches, manages, and nurtures a team of Digital Editors/Producers who will plan, publish, and promote digital written and video content on the websites, social media channels, and email cultivation tracks

Working Environment/Physical Requirements:

Office environment



Exemplifies Ephesians 5:1-2, "Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us..."

Pursues the Great Commission given by Jesus Christ in Matthew 28:19-20, "Go therefore and make disciples of all the nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, teaching them to observe all things that I have commanded you; and lo, I am with you always, even to the end of the age."

Is a consistent witness for Jesus Christ; maintains a courteous, Christ-like attitude in dealing with people within and outside of Focus; adheres to the 
Standard of Moral Conduct and Statement of Faith; upholds Focus on the Family's ministry in prayer

Prays personally for Focus on the Family's staff and constituents and may occasionally lead in a public prayer

Engages in Christian ministry

Demonstrates behaviors aligned with FOF core values

Personal Characteristics:

Excellent organizational and time management skills

Strong communication, presentation, and leadership skills

Reliability and efficiency

Attention to detail

Good self-esteem; not intimidated by VIP's and Executive-level employees


Bachelor's degree in a related field; Master’s degree preferred

7-10 years of experience managing digital editorial teams

5-7 years of substantive writing, editing, and digital publishing experience

Strong strategic, conceptual, and creative thinking

Knowledge of Google Analytics and SEMrush for keyword research, online data ranking and metrics

Skills, Abilities, and Special Talents/Gifts:

Outstanding writing/editing skills

A personal, well-mannered, humble, and engaging temperament is critical

Very strong organizational skills - ability to seek high-quality information quickly, synthesize viewpoints, provide ideas and solutions, and interact effectively with senior leaders. Must be a team player and collaborative personality

Must work well with and take direction from a wide range of individuals

Salary Range: $83,196 to $95,157/yr.


Focus on the Family puts a high value on our team members and offers a unique benefit package.

Employees scheduled for 30 hours or more per week are eligible for:

  • Medical Plan
  • Dental Plan
  • Life Insurance
  • Disability Insurance
  • Flexible Spending Accounts

Employees scheduled for 20 hours or more per week are eligible for:

  • Legal Shield/ID Shield
  • Retirement Plan
  • Vacation Time
  • Sick Time
  • Holidays
  • Service Awards

Note: This is a summary and should not be construed as future promises to continue to provide benefits as outlined above. For complete and definitive language, refer to the governing plan documents.

*Temporary employees are not eligible for benefits.

Helping Families Thrive! Focus on the Family is a 501c3 Christian Non-Profit Ministry.

Other details

  • Pay Type Salary
Location on Google Maps
  • Colorado Springs, CO 80920, USA